The Journey

"What a long strange trip it's been." Looking back at all the changes in graphic design, it's astonishing to recall all the things we used to get things done without computers: press type from Letraset, rubber cement or eventually hot wax to adhere typesetting to mechanicals, X-acto knives, Rapidograph pens, plus those endless T-squares and lucite triangles. That was only part of it. I was recalling a photoshoot where these Alka-Seltzer tablets had to have the client's logo on them as they fizzed away in a glass of water. So easy with Photoshop nowadays. A major sculpting and photo headache back then. I put together a little story call The Journey. It'll be interesting to see where the next bend in the road winds up. To view it, click here.